Influencershave specialized knowledge, authority or insight into a specific subject. Their pre-existing presence in a niche makes them a useful launching pad for brands in search of credibility. Working with the right influencer for a marketing campaign has the potential to save moneyand increase returns for social mediacampaigns without compromising value.

At Marx Communicationswe want to make influencer marketingeasier and more effective so that you can discover and learn unique perspectives in this field.